Banned Words and When to Use Them

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Course Details

Resilience planners often face political realities that make direct discussions that center on resilience and sustainability … complicated. Explore successful strategies that reframe the resilience conversation in a way that emphasizes shared values like economic development, infrastructure protection, public safety, and fiscal responsibility - concepts everyone can get behind! Examine real-world examples and learn to assess your local political landscape, identify unexpected coalition partners, and craft compelling narratives that unite diverse audiences around resilient outcomes. This presentation addresses a fundamental question confronting planning professionals nationwide: How do we effectively advocate for science-based resilience solutions when direct climate language isn't available to us or is counterproductive?


Explore practical communication strategies, tested messaging frameworks, and real-world case studies that demonstrate how to successfully implement resilience planning in politically and culturally diverse environments.
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Learning Outcomes

  • Identify and apply alternative framing strategies for resilience planning that emphasize shared values (economic development, public safety, infrastructure protection) rather than politically charged terminology.
  • Assess your local context and develop appropriate communication approaches by evaluating community priorities, potential allies, and messaging challenges.
  • Develop coalition-building strategies that unite diverse stakeholders around resilience outcomes by focusing on mutual benefits rather than ideological alignment.
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